Levi's goes to great lengths to give their jeans an aged, vintage look. Their newest method creates "broken in" jeans in about 90 seconds. Using lasers.
In the past, Levi's pre-aged jeans were the product of human workers,, a process that took a lot of elbow grease and about 30 minutes per pair.
Want to learn more about the process? Read the article here: https://quartzy.qz.com/1215862/
Check out the rest of our videos: https://goo.gl/A8gZvx
Quartz is a digitally native news outlet dedicated to telling stories at the intersection of the important and the interesting. Visit us at https://qz.com/ to read more.