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The Magic of Modernizing an Ancient Art Form

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Channel: The Wall Street Journal
Categories: Magic Tricks   |   Society / Culture   |   Just for Fun   |   Social Science  
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Theory11 CEO and Founder Jonathan Bayme develops magic tricks and shows using his background as a magician. His 10-year-old, New York-based company aims to make magic elegant and upscale. Image: Robert Libetti/The Wall Street Journal

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