KidzTube
Welcome
Login / Register

Why The Price Of Coke Didn't Change For 70 Years | Planet Money | NPR

Thanks! Share it with your friends!

URL

You disliked this video. Thanks for the feedback!

Sorry, only registred users can create playlists.
URL


 Economics   |   Society / Culture   |   Social Science
 Find Related Videos  added
175 Views

Description

The thing about prices is they tend to change. But for 70 years, between 1886 and the late 1950s, the price of a Coca-Cola was a shiny nickel.

Think about how crazy that is: Between 1886 and the late '50s, you had two world wars, prohibition, the Great Depression. But through it all, one constant in life was the nickel Coke.

This is the story of how two lawyers from Chattanooga struck a deal with the president of Coca-Cola that led to the company's pricing lockdown. With re-enactments from our very own Robert Smith & Nick Fountain, it's the fourth episode of Planet Money Shorts.

LISTEN to the original 'Planet Money' podcast episode here: https://n.pr/2mvu5fh
SUBSCRIBE TO 'PLANET MONEY SHORTS': http://bit.ly/2o5dHjo
SUBSCRIBE TO 'PLANET MONEY': http://n.pr/2Eq8WMl
WATCH MORE NPR VIDEOS: https://www.youtube.com/npr

Host
Noel King

Originally Reported By
David Kestenbaum

Producers
Bronson Arcuri
Ben Naddaff-Hafrey

Editor
Bronson Arcuri

Illustrations
Marcie LaCerte

Additional Videography
Nickolai Hammar

Cast
Nick Fountain
Julia Melfi
Robert Smith

Series Creative Director
Mito Habe-Evans

Consulting Producers
Alex Goldmark
Bryant Urstadt

Executive Producer
Keith Jenkins

Special Thanks
Fawkner Bar
Darrick Hamilton
The New School

Archival Media
The Coca-Cola Company
Prelinger Archives


------------------------------------------------------

Subscribe to NPR on YouTube: https://www.youtube.com/npr

Follow NPR elsewhere, too:
• Twitter: https://twitter.com/npr
• Facebook: https://www.facebook.com/NPR
• Instagram: https://www.instagram.com/npr/
• Tumblr: http://npr.tumblr.com/
• Snapchat: https://www.snapchat.com/add/npr

ABOUT NPR
NPR connects to audiences on the air, on demand, online, and in person. More than 26 million radio listeners tune in to NPR stations each week and more than 36 million unique visitors access NPR.org each month making NPR one of the most trusted sources of news and insights on life and the arts. NPR is also the leading publisher of podcasts, with 36 original shows and an average of 4 million listeners per week. NPR shares compelling stories, audio and photos with millions of social media users on Facebook, Twitter, Instagram, Pinterest, YouTube and Snapchat; NPR News and NPR One apps, online streaming, podcasts, iTunes radio and connected car dashboards help meet audiences where they are. NPR's live events bring to the stage two-way conversations between NPR hosts and the audience in collaboration with the public radio Member Station community. This robust access to public service journalism makes NPR an indispensable resource in the media landscape.

Post your comment

Comments

Be the first to comment









RSS